On 24 February 2017 Renesas Electronics Corporation announced the integration of Intersil Corporation as a legal entity and a new branding policy following the acquisition of Intersil. As a result, with effect from 1 January 2018, Intersil Corporation began operating in the market under the name of Renesas Electronics America Inc. The integration process in Japan and Korea was also completed in the same timeframe with the remaining Intersil entities expected to be integrated in the near future.
"With the integration of the Intersil business, we have taken another significant step towards maximizing the full potential of the combined business, providing scale, stability and a comprehensive product mix,” said Bunsei Kure, Representative Director, President and CEO of Renesas Electronics Corporation. “With the enhanced global strength, Renesas is in the best position to further strengthen its leadership in the global semiconductor market.”
“The promise of the Renesas and Intersil integration has already begun to materialize as we’ve started operating as one company,” said Necip Sayiner, Executive Vice President of Renesas, President of Renesas Electronics America and President, CEO and Director of Intersil. “We are fully combining our portfolios, technologies and talent to maximize the potential of the acquisition synergies. As a result, we are positioned to expand our business in the broad-based market, providing complete system solutions that enable customers to get to market faster.”
Prior to this entity integration, Renesas implemented a transition to a new organizational structure in July 2017 to accelerate the integration of the Intersil business. The aim of this transition is to move beyond its Japan-centric business management and to achieve a truly global company that acts as “One Global Renesas,” a company that operates as a global entity.
The rollout of the Renesas brand will start in all locations worldwide in 2018. Following the entity integration, all branches and offices in the U.S. will be rebranded with the Renesas logo. The rebranding of other locations will follow regional timelines. With regards to the product brand, all Intersil products will be rebranded as Renesas products from January 2018 onwards with a few exceptions: (products that are currently under mass production or under development and products for the military and aerospace segments.
In parallel, Renesas will continue to integrate the regional subsidiaries, and from January 2018 onwards, all remaining Intersil subsidiaries will, in principle, start to adopt company names starting with “Renesas” with the aim of accelerating the organic growth of the corporate group.
The company has launched its new website introducing Renesas and Intersil’s featured products at www.renesas.com/en-hq/about/company/integration.html.