EADS, the European aerospace and defence company, has established a new subsidiary in Japan to help coordinate and support the Group’s marketing campaigns and industrial partnerships there. From its office in Tokyo, EADS Japan K.K. will aim to strengthen EADS’ presence in the country and forge further long-term business relationships with Japanese industry and aerospace institutions.

EADS, through its divisions Airbus, EADS Defence & Security, Eurocopter and EADS Astrium, has an extensive European portfolio of products and services to offer in Japan. The group already buys directly or indirectly through its first tier suppliers, products worth some $1 B annually in the country. The Japanese aerospace market is one of the largest in the world and has great potential.

The EADS Japan office will be headed by Vincent Larnicol, the newly appointed President of EADS Japan and is located at Akasaka, Minato-ku in Tokyo, one of Japan’s key business and finance areas.

Larnicol commented, “It represents a major step forward for EADS to further its ties with Japan and offer a strong European alternative when it comes to aerospace partnerships and equipment acquisition.”

Christian Duhain, head of EADS International Development for Asia/Pacific, added, “EADS is already present in most Asian countries with great success and opening the office in Japan will strengthen our approach to this important market and support tie-ups with local partners.”