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Industry News

Quick Turn Electronic Ads Available Here

March 3, 2011
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The 2011 Spring/Summer trade show season is upon us. This is the time of year when new products are introduced and competition can be fierce. Microwave Journal website ads and newsletter sponsorships are a great way to promote your products and services, or to direct attention to your presence at an upcoming event.

At this time, the following website ads and newsletter sponsorships are available:

Microwave Advisor, product-focus, to 43,000 subscribers, with an 11% open rate
• March 22, 29
• April 12, 19, 26
• May 3, 10, 24, 31
• June 7, 21, 28

Microwave Flash, news-focus, to 42,000 subscribers, with a 17% open rate
• March 30
• April 6, 13, 20
• May 4, 11, 18
• June 22, 29

MTT-S IMS 2011 Show Daily newsletters, to 48,000 subscribers, with a 20% open rate
• May 5, 12, 19, 26
• June 7, 9, 16

NOTE: open rates equal impressions. That means thousands of eyes on your ad.

Plus - have you noticed the new text-ads on the Microwave Flash, and the all-new Military Microwaves newsletter? A number of these are available in upcoming issues. These text-ad spots are sure to have a high return as interested subscribers notice this information, highlighted in yellow, and click through for more information.

Finally - website ads. Please talk to your sales rep today about how you can take advantage of one of the following MWJournal.com banner ad types that are available in the coming months:

• Baseboard – a 468x60 pixel ad at the bottom of every page of our website
• Cover Ad – a 336x280 pixel ad on top of our homepage at first entry to our site
• Boombox – a 336x280 pixel ad in every article of our current issue and archives


Electronic advertising is quick to process and even quicker to obtain results. Not only can you plan ahead based on the information provided here, but if you realize last minute that you just have to get in on this action, please call us for availability on the spot:

• Phone: 781-619-1940
• Email: kanderson@mwjournal.com


Follow Kristen at www.twitter.com/KAatMWJ for these and more promotional opportunities.

Recent Articles by Kristen Anderson

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