WaveGuide https://www.microwavejournal.com/rss en-us Trending for 2019 Happy New Year! I hope that everyone enjoyed the holidays and is ready to get back to business. We all hope that 2019 will be a prosperous year and as always, Microwave Journal is here to help. We have added a few new products to our digital portfolio and have tweaked a few others.

]]> http://www.microwavejournal.com/articles/31576 Wed, 02 Jan 2019 07:40:22 -0500 https://www.microwavejournal.com/articles/31576-trending-for-2019 Bring on the Heat - Upcoming Editorial for June/July http://www.microwavejournal.com/articles/30244 Thu, 03 May 2018 11:20:00 -0400 https://www.microwavejournal.com/articles/30244-bring-on-the-heat---upcoming-editorial-for-junejuly Keys to Building a New Website and a Foundation for Digital Marketing Success http://www.microwavejournal.com/articles/30243 Thu, 03 May 2018 10:31:00 -0400 https://www.microwavejournal.com/articles/30243-keys-to-building-a-new-website-and-a-foundation-for-digital-marketing-success Show (Issue) Time http://www.microwavejournal.com/articles/26025 Fri, 26 Feb 2016 15:35:32 -0500 https://www.microwavejournal.com/articles/26025-show-issue-time A Look Ahead... “San Francisco is 49 square miles surrounded by reality,” said Paul Kantner, but come the week of May 22, it will be surrounded by thousands of microwave engineers. The April Microwave Journal is the IMS2016 issue with complete IMS conference and exhibition coverage. This special edition will have an IMS2016 Preview covering an overview of the conferences, special sessions, keynotes, and major product releases from leading microwave companies. In addition, the issue will cover the Microwave Journal MicroApps panel session, “The 5G IoT Conundrum,” Exhibitor listing and Show Map, plus the New Product Showcase from exhibiting companies that is organized by booth location for easy navigating at the show.

]]> http://www.microwavejournal.com/articles/26023 Fri, 26 Feb 2016 11:06:05 -0500 https://www.microwavejournal.com/articles/26023-a-look-ahead EDI CON 2016 Opportunities Abound This year marks the first that we are running two EDI CON conferences: EDI CON China on April 19-21 in Beijing and the new EDI CON USA on September 20-22 in Boston, MA. Both conferences include an exhibition, keynotes, technical conference sessions, workshops, networking, and training opportunities.

]]> http://www.microwavejournal.com/articles/26014 Thu, 25 Feb 2016 14:54:00 -0500 https://www.microwavejournal.com/articles/26014-edi-con-2016-opportunities-abound Looking Forward Greetings friends and colleagues! I hope that you’re enjoying the summer and getting some much deserved rest and relaxation. It seems like ages ago since many of us converged in the desert for the annual IMS. It’s always a hectic and productive week but the weather was surprisingly pleasant for May in Phoenix.

]]> http://www.microwavejournal.com/articles/24813 Mon, 03 Aug 2015 08:32:00 -0400 https://www.microwavejournal.com/articles/24813-looking-forward Happy April! The sun is shining, the snow is melting and the birds are chirping. April is here and the future looks bright and busy. The next few months bring us to events in Paris (Microwaves&RF), Beijing (EDI CON), Atlanta (AUVSI) and finally to Phoenix (IMS). It’s Springtime and that means Showtime.  

]]> http://www.microwavejournal.com/articles/24103 Thu, 02 Apr 2015 14:26:00 -0400 https://www.microwavejournal.com/articles/24103-happy-april Gearing Up for IMS2015 We are putting the finishing touches on our Flagship IMS April issue--your comprehensive guide to the Microwave Week in Phoenix! The issue will be distributed in the delegate bags and will also be available at the Microwave Journal Booth #2331. The cover feature chronicles the rise of Motorola in Phoenix, including the history, culture and successful spin-offs that helped shape the high tech industry in the area. It is a very interesting story written by a Motorola/Freescale insider, Leonard Pelletier (aka RF Leonard). The issue will also cover the IMS conferences, exhibition and special sessions as well as technical features about many new developments in the industry.

]]> http://www.microwavejournal.com/articles/24095 Thu, 02 Apr 2015 09:35:00 -0400 https://www.microwavejournal.com/articles/24095-gearing-up-for-ims2015 5G IoT I just returned from Mobile World Congress and the hot topics were 5G and IoT which mirrors what we have seen lately on the technology front. There is some controversy in discussing 5G these days as it is not defined yet, but we will cover the developments as the technology works itself out in the industry and standards organizations. IoT topics at MWC ranged from smart cities to the connected homes to vehicle-to-vehicle communications to wearable devices and were demonstrated in many of the booths at the exhibition.

]]> http://www.microwavejournal.com/articles/23942 Sat, 07 Mar 2015 06:07:00 -0500 https://www.microwavejournal.com/articles/23942-g-iot Showtime With springtime just around the corner (thankfully), showtime for our industry begins to kick into high gear. Next week finds MWJ at the Satellite show in Washington, DC, IWCE in Las Vegas and IEEE EMC & SI in Santa Clara, CA. Next month brings us to the Microwaves & RF event in Paris, WAMICON in Florida and EDI CON in Beijing. In May, the annual IEEE MTT-S IMS takes place in Phoenix. That’s quite the run of events.

]]> http://www.microwavejournal.com/articles/23938 Fri, 06 Mar 2015 20:08:00 -0500 https://www.microwavejournal.com/articles/23938-showtime Warming Up The microwave industry kicks into high gear in February with a full tradeshow schedule for the next few months. In February, we have events such as the International Solid State Circuits Conference, Military Radar Summit and National Association of Tower Erectors (NATE). March features Mobile World Congress, Electromagnetic Compatibility and Signal Integrity (EMCSI), Satellite, International Wireless Communications Expo (IWCE) and GOMACTech. Then April goes around the world featuring EDI CON China, Microwave & RF in France, Wireless and Microwave Technology Conference (WAMICON) and AUVSI Unmanned Systems.

]]> http://www.microwavejournal.com/articles/23788 Tue, 03 Feb 2015 08:12:00 -0500 https://www.microwavejournal.com/articles/23788-editorial-focus A Blizzard of Activity It has been a cold and snowy week in New England, but I have had the good fortune to be in warmer climates, missing the blizzard of 2015 and enjoying the mild weather of Phoenix, Ariz. and Santa Clara, Calif. While I was not fortunate enough to get tickets to the Super Bowl, I did have the opportunity to visit the good folks at Rogers Corp. and to do some reconnaissance in Phoenix as the annual IEEE MTT-S IMS event rapidly approaches. The city has added a lot of attractions to the area around the convention center since the last time the event was here and should prove to be an excellent venue for our annual Big Game. Hopefully it will be a little cooler this time around as well. I travelled from Phoenix to Santa Clara for DesignCon, which drew a good crowd and presented some impressive new products and technologies. More on that show later.  

]]> http://www.microwavejournal.com/articles/23782 Mon, 02 Feb 2015 10:23:00 -0500 https://www.microwavejournal.com/articles/23782-a-blizzard-of-activity Be Seen in 2015 Looking back at 2014, a few key technologies were prevalent in the news. 5G research and prototyping took off as investment in this area has quickly expanded with support from industry and academia. This happened at the same time as the 4G rollout gathered steam, especially in the Chinese market where demand for components has been strong. CMOS continued to advance in the RF marketplace by showing off single chip RF fronts ends for 4G handsets and integrated mmWave AESA chips with up to 16 elements. Although CMOS has taken more market share in the RF marketplace along with GaN, GaAs still has a major presence in our industry due to its flexibility and already established manufacturing infrastructure. As the focus for more efficient amplifiers continued, envelope tracking came into the mainstream as a MIPI standard.

]]> http://www.microwavejournal.com/articles/23449 Mon, 01 Dec 2014 08:44:00 -0500 https://www.microwavejournal.com/articles/23449-be-seen-in-2015 Looking Ahead… I recently had the pleasure of presenting at a Media Day event for a major client. It is a welcome opportunity for any person involved in sales: being able to be face-to-face with a client to present your brand and to discuss ways that your products can help the client to meet their needs.

]]> http://www.microwavejournal.com/articles/23448 Mon, 01 Dec 2014 08:20:00 -0500 https://www.microwavejournal.com/articles/23448-looking-ahead High Tech B2B Customers Have Increased Their Control Over the Buying Process http://www.microwavejournal.com/articles/23309 Wed, 05 Nov 2014 16:03:00 -0500 https://www.microwavejournal.com/articles/23309-high-tech-b2b-customers-have-increased-their-control-over-the-buying-process Looking Ahead to 2015 http://www.microwavejournal.com/articles/23136 Mon, 06 Oct 2014 11:45:00 -0400 https://www.microwavejournal.com/articles/23136-looking-ahead-to-2015 Show Time!  The busiest month of the year for RF/microwave industry trade shows has just started. First up is European Microwave Week (EuMW) taking place Oct 5-10 in Rome. This is the largest microwave trade show outside of North America with an exhibition, MicroApps, Workshops, Defense Forum and more. While traffic varies some depending on the country it is held in, it attracts most of key decision makers in the industry and has a very high quality conference. 

]]> http://www.microwavejournal.com/articles/23119 Thu, 02 Oct 2014 00:00:00 -0400 https://www.microwavejournal.com/articles/23119-show-time No Summer Vacation for the RF/Microwave Industry Summer came in like a lion for the RF/microwave industry and it’s going out with a loud roar. The merger of RFMD and TriQuint and the acquisitions of Hittite Microwave by Analog Devices and Aeroflex by Cobham made for big headlines back in June. The recent announcements of Murata’s purchase of Peregrine Semiconductor and Infineon’s purchase of International Rectifier wrap-up an action-packed season of M&A activity. How all of this will play out remains to be seen.

]]> http://www.microwavejournal.com/articles/22919 Tue, 02 Sep 2014 08:19:32 -0400 https://www.microwavejournal.com/articles/22919-no-summer-vacation-for-the-rfmicrowave-industry Fall Time Update As merger mania has hit the RF industry, we head into the fall season and back to school.   We had a slow end of the summer for webinars and trade shows but Sept kicks off with Autotest and Super Mobility Week plus we have a bunch of webinars coming up on a variety of topics. On the editorial side we have the following upcoming articles and themes.

]]> http://www.microwavejournal.com/blogs/9/post/22903 Fri, 29 Aug 2014 00:00:00 -0400 https://www.microwavejournal.com/blogs/9-pat-hindle-mwj-editor/post/22903-fall-time-update A Look Ahead… I hope that our U.S. colleagues had a pleasant July 4th holiday. It’s always a welcome break after the busy spring schedule and the annual MTT-S IMS event. Early July also signals the upcoming deadlines for our annual “Military Microwaves” supplement and August issue.

]]> http://www.microwavejournal.com/articles/22589 Tue, 08 Jul 2014 13:27:01 -0400 https://www.microwavejournal.com/articles/22589-a-look-ahead Rise Above the Noise with your Marketing It is always a challenge for companies to get their products noticed in the marketplace as many competitors are also promoting their products and new technologies to engineers. Our inboxes are cluttered with promotional information as are the websites we visit. Companies should always be doing some level of advertising and promotion to maintain their brand presence and promote their products, but how do you get your target audience’s attention for significant new products or capabilities?

]]> http://www.microwavejournal.com/articles/22588 Tue, 08 Jul 2014 13:16:09 -0400 https://www.microwavejournal.com/articles/22588-rise-above-the-noise-with-your-marketing Delivering More for Less Most of the technologies we cover in Microwave Journal have one thing in common. GaN, CMOS, envelope tracking, MIMO, etc. are all about getting more performance for less. Your customers want more data throughput for less cost and space and in less time. And the engineer who reads Microwave Journal has to deliver. If your company is not developing these attributes in your products, then you’re out of step with the general direction of our industry. And if your products are being enhanced in these areas and you’re not communicating this to our readers, well then you’re doing yourself a disservice.     

]]> http://www.microwavejournal.com/articles/21763 Fri, 07 Mar 2014 09:09:31 -0500 https://www.microwavejournal.com/articles/21763-delivering-more-for-less Tapas and Much More… Yes, I had Tapas. And Paella. Some Sangria as well. But there was much more than good food and drink to be had in Barcelona, Spain last week during the GSMA’s Mobile World Congress event. This show has become the global event for the mobile ecosystem, and it lived up to expectations once again. International editor Richard Mumford and I spent the week meeting with some of the leading semiconductor and test solution providers in our industry, hearing about the latest news and products to hit the market. With more than 1,800 companies from 32 countries and 85,000 visitors, this show was jammed packed with people and excitement. MWC is a great example of how live events can bring people together with the latest technologies and products to drive business to new heights.       

]]> http://www.microwavejournal.com/articles/21762 Fri, 07 Mar 2014 08:53:46 -0500 https://www.microwavejournal.com/articles/21762-tapas-and-much-more Got Content – Ways to Improve Your Content Marketing Efforts Content marketing is gaining popularity lately as companies try to find new ways to educate their customers and potential customers about their products and services. This is especially important in the RF/microwave industry where it is typically a technical sell to get products designed into a system or point out the features and capabilities of software or test equipment. But with limited resources, it is always a struggle to convince the technical staff who is already overloaded with work to generate quality content. Here are some techniques to accomplish the task and get the most use of the content that is generated. 

]]> http://www.microwavejournal.com/articles/21691 Tue, 25 Feb 2014 11:25:00 -0500 https://www.microwavejournal.com/articles/21691-got-content-ways-to-improve-your-content-marketing-efforts Know and Grow In order for a company to develop a profitable growth strategy, it should have a detailed understanding of its costs, competitive position and customer environment. However, due to resource constraints, department managers are usually focused on near term issues, and don’t have the time to focus on longer-term strategic issues.  As such, any long-term analysis is substituted with conventional wisdom about the company and the markets they compete in.  Unfortunately, more often than not, conventional wisdom is far off the mark from reality.

]]> http://www.microwavejournal.com/articles/21626 Tue, 18 Feb 2014 20:22:00 -0500 https://www.microwavejournal.com/articles/21626-know-and-grow Cheers to the Year of the Horse (But not the Broncos) HAPPY (CHINESE) NEW YEAR! As our colleagues on the other side of the globe celebrate their holiday, we at Microwave Journal continue the planning for EDI CON 2014, to be held on April 8-10 in Beijing. The conference program is now completed and the exhibition is nearing capacity. You can check out both at www.ediconchina.com. The March/April issue of MWJ China will serve as the show issue for EDI CON, with ad deadlines of February 27th for space and March 6th for ad material. This is an excellent issue to expand your brand in China, through our 10,000 subscriber database and several thousand bonus distribution via the delegate bag at the show.

]]> http://www.microwavejournal.com/articles/21506 Mon, 03 Feb 2014 14:00:00 -0500 https://www.microwavejournal.com/articles/21506-cheers-to-the-year-of-the-horse-but-not-the-broncos Game Changers “Game changing products” are the result of insight, hard work and smart, creative engineers who keep pushing the boundaries of technology, keeping our industry alive and thriving. The Journal and our readers benefit from their inspiring efforts and willingness to share. As a result, we have a healthy supply of exciting editorial in the pipeline to engage our audience and set the stage for upcoming conferences and trade shows.  

]]> http://www.microwavejournal.com/articles/21505 Mon, 03 Feb 2014 10:46:00 -0500 https://www.microwavejournal.com/articles/21505-game-changers Craig’s List for the RF/microwave Industry http://www.microwavejournal.com/articles/21488 Fri, 31 Jan 2014 00:00:00 -0500 https://www.microwavejournal.com/articles/21488-craigs-list-for-the-rfmicrowave-industry Happy New Year Happy New Year! I hope that you’re all rested and ready for 2014. It’s going to be an exciting year for marketing, as the tools to connect and communicate continue to evolve and improve.

At Microwave Journal, we’re starting the year off by featuring “Augmented Reality” in our January issue. This cutting-edge technology brings print to life by embedding video and other rich media into ads and articles in the magazine. The reader simply downloads the free Layar app on their mobile device and scans the augmented content to experience this bridge from the print to the digital world. See Editor Pat Hindle’s article in this edition of The WaveGuide for more information.

]]> http://www.microwavejournal.com/articles/21324 Wed, 08 Jan 2014 11:37:00 -0500 https://www.microwavejournal.com/articles/21324-happy-new-year