Sivers IMA recruits East Coast Microwave as distributor for North American market
Sivers IMA, a leading manufacturer of millimeter wave products and Boston-based East Coast Microwave (ECM), have signed a reseller and distributor agreement for the U.S. and Canadian markets. ECM will represent the whole Sivers IMA product range including converters and customized transceivers, radar sensors and signal sources such as VCOs and synthesizers.
“The agreement with ECM is an important part of our expansion strategy. The North American market naturally holds a large potential for our products and we strongly believe that ECM is the right local partner for us to meet the interest we see,” said Robert Ekström CEO of Sivers IMA.
With over 25 years in the RF and microwave business, ECM has developed a broad network of industry contacts all over the North American continent. Together with its network of sales reps in the USA and Canada, ECM ensures that Sivers IMA will have local presence and improve support to customers in the region.
“We are very excited to take on the Sivers IMA product portfolio. The Sivers IMA brand stands for high quality and is a perfect complement to our existing offering.” said James Doyle, CEO of ECM. “Over the last months discussions we have seen Sivers IMA launch many new products, including a new converter for the telecom industry, a 77 GHz radar sensor complementing the existing 10 and 24 GHz radars as wells as the Radar Development Kit (RDK). We are already seeing big interest from our customer base in evaluating all these products and are convinced that this will be a fruitful partnership,” Doyle added.