Microwave Journal
www.microwavejournal.com/articles/17066-richardson-rfpd-expands-what-s-new-page-on-website

Richardson RFPD Expands What’s New Page on Website

October 25, 2011

Updated "What’s New" web page offers resources to help engineers design in the latest parts and most innovative technology

October 25, 2011, LaFox, Illinois…Richardson RFPD, Inc., an Arrow Electronics Company, today announced enhancements to the "What’s New" page on its website, designed to provide easy and expedited access to the latest information on new products from the industry’s leading suppliers of RF, Wireless and Energy Management components.

Interactive graphics on the "What’s New" page link visitors to featured new product details, microsites and supplier-sponsored promotions. Part detail pages for new products include parametric data for key attributes, pricing and availability, and links to datasheets and other useful documentation. In addition to the latest new products available on www.richardsonrfpd.com, the "What’s New" page also includes links to Richardson RFPD’s New Product Selector Guide and "New Products News."

The New Product Selector Guide is an interactive PDF updated monthly with links to the newest parts added to www.richardsonrfpd.com over the previous twelve months, and is organized by product category and manufacturer’s part number. "New Products News" is Richardson RFPD’s New Product Introduction (NPI) e-newsletter, which highlights the most recent featured products and suppliers.

The "What’s New" page is one of many promotional vehicles Richardson RFPD leverages in its best-in-class New Product Introduction (NPI) program to generate maximum exposure and enhance the effectiveness of its suppliers’ new product launches into the marketplace. It also validates Richardson RFPD’s web site development philosophy of helping engineers spend less time searching and selecting the most innovative new parts and more time designing.

To learn more about the latest new products available from Richardson RFPD, visit the "What’s New" page on www.richardsonrfpd.com.

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