Microwave Journal
www.microwavejournal.com/articles/11028-looking-ahead-to-ims

Looking Ahead to IMS

May 2, 2011

As the editors put the finishing touches on our May MTT-S IMS show issue, I would like to thank all of our advertisers for their support. You have allowed us to publish an exceptional issue with loads of editorial content, due to the high volume of ads. I think that you’ll find this issue to have a good mix of show coverage, technical articles, new product announcements and industry news and analysis. There’s something for everyone, and I’ll be eager to hear your feedback.

If you’re looking for additional opportunities to drive traffic to your booth and website, you may want to consider sponsorship of one of our “Online Show Dailies.” These newsletters reach approximately 50,000 readers and are broadcast weekly leading up to the show and daily during Microwave Week. There’s also a post-show wrap-up edition. There are only a few sponsorships still available, so contact your sales rep if interested.

Another option is a direct mail piece or email broadcast to a targeted list from our database. Statlistics manages this service for MWJ and you can get more information and contacts here.

As a reminder, we added text ads to the Microwave FLASH and Military Microwaves newsletters this year. These ads are inexpensive and effective and there’s still some availability in the editions around the major industry events, including IMS.

I look forward to seeing many of you next month in Baltimore. If you get the chance, stop by our booth (#3414) and introduce yourself to our newest Staff Editor, Kerri Germani. Kerri will now be handling all of your PR submissions, so she’s a good person to know. Jenn DiMarco will also be in attendance, in her new role as Managing Editor. When you stop by, remember to pick up this year’s “MTT-Shirt”!

Best,

Carl Sheffres