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RFS appoints telecommunications expert as dir of installation services and BD

July 10, 2013
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Radio Frequency Systems (RFS), the global wireless and broadcast infrastructure specialist, has announced the addition of Eldon Prax as national director of installation services and business development. Prax has over 30 years of experience in the electronics and telecom industry and a proven track record in customized technology system design, implementation, and high-end operations. He has been an integral part of the build-out campaigns of major carriers and is highly skilled in directing the evolution of technical solutions from conception through implementation while adeptly managing the needs of customers, teams and projects. In his new role at RFS, Prax will be responsible for further developing the RFS brand and strategically bringing RFS’ value proposition to new sectors.

Prax hails from a military background, beginning his career as a sergeant in the United States Marine Corps. He has since gone on to establish an impressive career that makes him the ideal fit to direct RFS’ business development strategy. He has both extensive entrepreneurial experience as well as an excellent track record in theILEC/CLEC/wireless space, having served as director of global strategy at AT&T, vice president of engineering & operations—infrastructure delivery at Ericsson, chief technical officer at Accelera Wireless, LLC and director of engineering & operations at Sprint PCS, amongst other high-ranking corporate positions. He also founded Sigma Communications, is the registered holder of several wireless patents, and has been active on multiple advisory boards, including as a founding board member of NTCH Cleartalk, awireless carrier operating in multiple US BTAs.

Prax’s expertise will help RFS drive the company’s presence in additional niche sectors, as well as to work with operators to help select the right products and build customized strategies for  effectively deploying LTE and other advanced wireless networks. For example, Prax will help customers deploy HYBRIFLEX, which combines optical fiber and DC power in a single corrugated cable. The compact and durable design makes it faster, easier and more cost effective to install than bringing both traditional optical fiber and DC power to the antenna and is ideal for connecting power-saving Remote Radio Heads (RRHs), especially where space is constrained. It can also be used for in-building Distributed Antenna Systems (DASs), for microwave backhaul networks and as bundled cables in harsh environments. Prax will be essential to helping operators customize HYBRIFLEX and other RFS offerings to best meet their own evolving needs. Leading wireless carriers have selected HYBRIFLEX as part of their deployments in some of the country’s largest metropolitan areas, including in one of the nation’s most extensive LTE rollouts.

“Many operators deploying LTE and other wireless services are looking for help to avoid unwanted surprises during the process,” said Ray Bibisi, executive director, North American sales. “RFS is the logical and ideal choice to meet these operators’ needs and guide them through the deployment process. We have brought Eldon on board because his combination of proven leadership experience and thorough product knowledge puts him in a class of his own. We are confident he is the right person to educate operators on the many benefits RFS can bring to them and to work with them to develop customized strategies for successful deployments.”

“RFS is able to offer operators the right tools to successfully deploy LTE and other advanced wireless networks in today’s environments without unforeseen complications,” said Prax. “I look forward to working with operators to explore how our structured cable product offerings can be customized to meet their evolving needs, while consistently exceeding their expectations.” 

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