Marketing Tips for the RF/Microwave Industry
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May 3, 2011

Letter From the Publisher

Looking Ahead to IMS

Carl Sheffres, Publisher, Microwave Journal

As the editors put the finishing touches on our May MTT-S IMS show issue, I would like to thank all of our advertisers for their support. You have allowed us to publish an exceptional issue with loads of editorial content, due to the high volume of ads. I think that you'll find this issue to have a good mix of show coverage, technical articles, new product announcements and industry news and analysis. There's something for everyone, and I'll be eager to hear your feedback.
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Marketing Tips & Trends

Get the Most of the IMS Tradeshow 2011 Participation with Social Media
Jaime Leger, Partner at SLN -- Sheppard, Leger, Nowak Inc.

IMS 2011 is only a month away. Many of you are patiently waiting for that moment when your booth is all ready and set up, and your team is excited about conversations with your prospective customers at the show. How can we get the most of our tradeshow participation and make the dialogue with new prospects continue afterwards?

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Call for Editorial
Kerri Germani, Microwave Journal

Calling IMS Exhibitors: Have you submitted your material for the IMS Show Daily? Don't miss out. The IMS Show Daily newsletters will carry all the news, information, new product announcements, etc. and are an excellent opportunity to inform visitors to the site and Microwave Journal readers of your latest news and product announcements.

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Upcoming Editorial & Webinars

Summertime and the Living is Easy
David Vye, Editor, Microwave Journal

It's been a busy month as the editorial staff wraps up our annual May MTT-S IMS show issue. I'm happy to report that the magazine is now at the printer and it is one of our finest show issues ever. Thanks to you, our ad sales were strong, which means the magazine is full of excellent pre-show company/product marketing and plenty of special editorial. The only thing left now is to start cranking out our IMS show daily newsletters, exhibitor previews and website coverage...and attend the exhibition.
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Microwave Journal

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June 2011 Issue

Advertiser Bulletin available here
(PDF Download)

Media Kit 2011

2011 Media Kit
including editorial calendar and sales contacts is available here

Guidelines for writing technical articles

Looking to drive traffic to your IMS booth? Sending out sales collateral?

Media Kit 2011

Generate more sales leads and visibility with Microwave Journal (PDF Download)

MTT-S IMS 2011
June 5-10, 2011
Baltimore, MD

MWJ's show coverage this year includes exclusive content from conference organizers, exhibitors, the latest product releases, social media and analysis from our editors. We will begin posting show related news, editorial features, and newsletters on May 16th.

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